When I chose to locate Taco Punk in NuLu, my business plan accounted for windfall revenue from large events like the NCAA Tournament, Thunder over Louisville and the Derby Marathon. None of these events produced any significant income. Furthermore, the casual nature of Taco Punk makes it challenging for us to attract significant numbers of customers at night. I knew that we had to change our business model or we were not going to be able to make it. As I have a METCO loan, I contacted the Economic Development council for advice. After presenting my ideas I was urged to create a Kickstarter project to finance developing the side lot into an alfresco dining area and launch a catering program.
